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The Early ’70s Coca-Cola Song That Became an Iconic Ad and a Hit for the Hillside Singers and the New Seekers

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By the 1970s, anyone watching television would have likely come across the sweet folk song “I’d Like to Teach the World to Sing (In Perfect Harmony),” while holding bottles of Coca-Cola. In the commercial, produced by Coke, a group of young people from multi-cultural backgrounds are seen singing together on a hilltop. The ad was […]

The post The Early ’70s Coca-Cola Song That Became an Iconic Ad and a Hit for the Hillside Singers and the New Seekers appeared first on American Songwriter.


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