When Nirvana released Bleach in 1989, the Seattle band noticed a change in their audience. The underground shows were soon populated with “jocks and shallow mainstream types,” according to biographer Michael Azerrad. Kurt Cobain wrote “In Bloom” in reaction to the jocks in the crowd. “In Bloom” arrived when Nirvana was still signed to an independent label. But its earworm hook proved to be prescient of the extraordinary fame ahead of them.
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